Sutter Home HoliDIY Campaign featuring DIY videos, posts, and pins to add a little extra flair to your holiday experience. All concepts are inexpensive, easy and creative. These ideas were shared across Sutter Home's social platforms. The videos from this campaign won a Gold Addy in the Digital Media category.
My role was to concept the craft ideas, art direct the photo shoots, manage video production, and create visuals for the social posts.
Sutter Home Happy HoliDIYs: Festive Wine Bottle Sweaters
Sutter Home Happy HoliDIYs: Easy Wine Bottle Wrap-Ups
Sutter Home Happy HoliDIYs: Printable Gift Tags
Sutter Home cocktail recipe social campaign
Fun, fast, and easy cocktail recipes created that pair perfectly with Sutter Home varietals. Recipes were shared across Sutter Home's social platforms. The videos from this campaign remain some of the best performing social posts on Facebook. Some of the videos also won a Gold Addy. My role was to art direct the photo shoots, manage video production, and create visuals for the social posts.
Sutter Home Wine Cocktails: Sorbet Soirée
Sutter Home Wine Cocktails: Rainbow's End
Sutter Home Wine Cocktails: Pop & Rocks
Sutter Home social content
Concept collaboration, art direction, design, and photography for Sutter Home social content across multiple platforms. Accomplished an elevated look and feel, improving public perception. Year over year increase in engaged users on Facebook was 60%.
Clos de la Chapelle Wine
Designed new wine labels and letterpress business cards for this small, but historic vineyard located in France. The classic design communicates the tradition and quality of wine-making in this vineyard, and the chapel image pays homage to the centuries-old chapel building which still stands on the property today.
Design, art direction, print production management.
Logo design, stationary, and identity system for Kansas City non-profit, Sleepyhead Beds. This organization delivers beds, bedding, and even groceries, every week to KC area children and families who do not have a proper place to sleep. Studies show that children who have a bed to sleep in, and get appropriate rest are more successful in school and in turn, more successful in life ahead.